u777 Privacy Policy — How We Handle Your Data

1 Who We Are

u777 is an online gaming platform operating at u777.bz, providing casino games, slots, live dealer tables and sports betting services to players in Pakistan. All services are delivered in PKR and are designed specifically for the Pakistani market.

This Privacy Policy applies to all users of the u777 website and platform, including registered players, visitors who browse without registering and anyone who contacts our support team. When you use u777 in any capacity, this policy governs how we handle any personal information that comes to us.

We take data privacy seriously. This policy is written to be read and understood — not to be buried in legal language. If any part is unclear, please reach out to our support team and we will explain it plainly.

2 Data We Collect

u777 collects personal data in three main ways: information you give us directly, information generated automatically when you use the platform, and information provided by payment processors when you make a deposit or withdrawal.

Information you provide directly:

• Full name, date of birth and residential address provided during registration
• Email address and phone number used to create your account
• Identity verification documents such as a national ID card or passport when requested
• Payment method details — mobile wallet numbers (JazzCash, Easypaisa), bank account details for Raast or bank transfer, or card details for card payments
• Any information you include when contacting our support team

Information collected automatically:

• IP address and approximate location at the time of login or account activity
• Device type, operating system and browser information
• Session duration, pages visited and features used within the platform
• Bet history, game activity, deposit and withdrawal records
• Cookie and session data — see Section 9 for full details

3 How We Use Your Data

Every piece of data we collect has a specific, legitimate purpose. The table below sets out the main uses of your personal data on u777:

We do not use your data for profiling purposes unrelated to gaming, and we do not sell or share your data with advertising networks.

4 Legal Basis for Processing

u777 processes your personal data on one or more of the following legal grounds depending on the purpose:

• Contract performance: Processing your registration details and payment information is necessary to provide the u777 service you signed up for.
• Legitimate interests: Using device data and login history to prevent fraud and maintain platform security is in both our and your genuine interest.
• Legal obligation: Certain data — particularly identity verification and transaction records — may need to be retained to comply with applicable obligations.
• Consent: Where we send promotional communications by email or SMS, we do so only where you have provided clear, voluntary consent. You can withdraw this consent at any time.

If you would like to understand the specific legal basis for any particular processing activity, contact our support team and we will provide a clear explanation.

5 Payment Data & PKR Transactions

All financial transactions on u777 are conducted in Pakistani Rupees (PKR) through the following supported payment channels: JazzCash, Easypaisa, Raast, bank transfer and debit/credit cards.

When you make a deposit or withdrawal, your payment details are passed securely to the relevant payment processor. u777 does not store your full card numbers on our own servers. Card payments are tokenised by the payment processor, meaning only a secure reference token — not the actual card number — is stored against your account for future use.

For JazzCash and Easypaisa transactions, your registered mobile wallet number is recorded for the purpose of processing withdrawals back to your verified account. This number is stored securely and is only used for transaction processing — it is never shared with third parties for marketing purposes.

Transaction records — including deposit amounts, withdrawal amounts, dates and payment method references — are retained as part of your account history. These records are necessary for account management, dispute resolution and responsible gaming monitoring.

6 Sharing Your Data

u777 does not sell your personal data. We share data with third parties only in the following specific, limited circumstances:

• Payment processors: JazzCash, Easypaisa, Raast and card payment providers receive the transaction data necessary to process your deposits and withdrawals. Each processor operates under its own privacy and security standards.
• Game providers: Third-party casino and slots game providers may receive a session token and bet data necessary to run the game. They do not receive your full personal profile.
• Identity verification services: Where identity checks are required, a specialist verification provider may process your submitted documents on our behalf under a strict data processing agreement.
• Platform security providers: Fraud detection and cybersecurity tools may process IP addresses and device data to identify suspicious activity.
• Legal requirements: We may disclose personal data if required to do so by a valid legal process or to protect the safety and rights of u777, its players or the public.

All third parties who process data on u777's behalf are required to handle that data securely and to use it only for the specific purpose for which it was shared.

7 Data Retention

u777 retains your personal data for as long as your account is active and for a reasonable period afterwards in order to handle any queries, disputes or obligations that arise after account closure.

• Account data (name, contact details, registration information) is retained for the duration of your account and for a defined period following closure.
• Transaction records are retained for a minimum of five years from the date of the transaction, in line with standard financial record-keeping practice.
• Identity verification documents are retained for the period required to satisfy our verification obligations, after which they are securely deleted.
• Support correspondence is retained for a reasonable period to allow us to reference previous interactions in the event of follow-up queries.
• Usage and session data is retained in aggregated or anonymised form for platform improvement purposes after your account is closed.

When data is no longer needed for any legitimate purpose and no retention obligation applies, it is securely deleted or anonymised.

8 Security Measures

Keeping your data secure is a core responsibility for u777. The following security measures are in place to protect your personal information:

• TLS encryption: All data transmitted between your browser or app and the u777 platform is encrypted using Transport Layer Security (TLS), the same standard used by banks and financial institutions.
• Encrypted storage: Personal data stored on our servers is encrypted at rest. Even in the unlikely event of a server breach, your data is not readable without the encryption keys.
• Access controls: Access to personal data within u777 is restricted on a strict need-to-know basis. Only staff with a legitimate operational reason are permitted to access player data.
• Regular security reviews: Our technical infrastructure is reviewed regularly to identify and address potential vulnerabilities before they can be exploited.
• Account security tools: Two-factor authentication and strong password requirements are available to help you protect your own account from unauthorised access.

While u777 takes every reasonable precaution to protect your data, no online platform can guarantee absolute security. You can significantly reduce your personal risk by using a strong, unique password for your u777 account and keeping your login credentials private.

9 Cookies & Tracking

u777 uses cookies — small text files stored on your device — to make the platform function correctly and to improve your experience. We use the following categories of cookies:

• Essential cookies: These are required for the platform to work. They keep you logged in during your session, remember your language and currency preferences and maintain your bet slip state. The platform cannot function without these cookies.
• Functional cookies: These remember your preferences — such as your preferred game categories or interface settings — so you do not have to reconfigure them every time you visit.
• Analytics cookies: These help us understand how players use u777 — which features are popular, where users encounter difficulty and how the platform can be improved. Analytics data is processed in aggregated, anonymised form.
• Security cookies: These help us identify suspicious login attempts, detect automated bot activity and protect against cross-site request forgery.

u777 does not use third-party advertising cookies or allow advertising networks to place cookies on our platform. You can manage cookie preferences through your browser settings, but disabling essential cookies will affect your ability to use the platform.

10 Your Rights

As a user of u777, you have the following rights in relation to your personal data. To exercise any of these rights, contact our support team at [email protected] with your registered username and a clear description of your request.

• Right of access: You can request a copy of the personal data u777 holds about you. We will provide this within a reasonable timeframe.
• Right to rectification: If any personal data we hold about you is inaccurate or incomplete, you can ask us to correct it. You can update basic contact details directly in your account settings.
• Right to erasure: You can request that your personal data be deleted. Note that we may need to retain certain data — such as transaction records — to fulfil legal or contractual obligations even after your account is closed.
• Right to restrict processing: In certain circumstances you can ask us to limit how we use your data while a query or dispute is being resolved.
• Right to data portability: You can request your personal data in a commonly used, machine-readable format where technically feasible.
• Right to withdraw consent: Where we process your data on the basis of your consent — such as for promotional communications — you can withdraw that consent at any time without affecting the lawfulness of processing carried out before withdrawal.

11 Children's Privacy

u777 is strictly for adults aged 18 and above. We do not knowingly collect personal data from anyone under 18 years of age. Age verification is carried out during registration, and we may request supporting documentation at any point if we have reason to believe an account holder may be under 18.

If a parent or guardian becomes aware that a minor has registered for u777 or submitted personal data to the platform, please contact our support team immediately at [email protected]. We will promptly close the account and delete all associated personal data.

We take child safety seriously. Our responsible gaming tools and policies are designed to ensure that u777 remains an adult-only environment. More information is available on our Responsible Gaming page.

12 Policy Updates

u777 may update this Privacy Policy from time to time to reflect changes in platform features, payment methods, data processing practices or applicable obligations. When we make material changes, we will update the "Last updated" date shown at the top of this page.

We encourage you to review this policy periodically. Continued use of u777 after an update is published constitutes your acknowledgement of the revised policy. If a change significantly affects how we handle your data, we will notify you directly via your registered email address where possible.

13 Contact Us

If you have any questions, concerns or requests relating to this Privacy Policy or the way u777 handles your personal data, please get in touch with our support team. We are here to help and will respond to all privacy-related enquiries as a priority.

This Privacy Policy forms part of u777's overall player agreement, alongside the Terms and Conditions and Responsible Gaming policy. Together, these documents set out the full framework under which u777 operates and your account is managed.